Supporting School Spirit: Strategies for Fundraising Events

Roger Devine is a Partner and Marketing Director at SchoolAuction. He is an experienced marketing professional, with a focus on helping small businesses, technology start-ups, and non-profit organizations. Roger has extensive experience in the software, merchant-processing and publishing industries.

Connor is a marketing & sales executive with 20+ years of experience using creative and data-focused strategies to facilitate the design of comprehensive marketing strategies, including social media, search engine optimization, email, and marketing campaigns. Furthermore, he is well-versed in representing global brands within large and small organizations, and managing multi million-dollar budgets. Connor has a strong foundation of relationship building and marketing strategy, representing both clients and agencies. He is driven by the belief that working hard and promoting a positive culture will breed the best version of success.

As the Marketing Director at Get Movin' Fundraising, I spearhead campaigns that uplift schools and organizations in their fundraising missions. From devising comprehensive marketing plans to utilizing data analytics for tailored campaigns, my approach is always geared towards magnifying our impact. I take the experience of our fundraising experts and communicate these insights in a way that is valuable and helpful for Parent Group leaders, teachers, parents, and school staff. I lead a talented team of marketers in creating and executing high-impact strategies that consistently meet and exceed business objectives. With a unique blend of creative vision and analytical rigor, I've helped elevate brand awareness, drive customer engagement, and significantly improve ROI.