From Concept to Reality: Proven Techniques for Fundraising Event Success

Hannah, after many years in the non-profit event space, has come to know that events are her passion. She has had the opportunity to work with amazing companies and nonprofits to raise funds, strengthen the awareness of their brand, and build community. She is thrilled to be on the power team at Do Good Events, which is leading the way in innovative events that impact the community. Hannah loves the way Do Good Events values partnership and admires the passion that the team brings to every project. When she works on an event, she knows the stakes are high, and she is determined to bring her best to every aspect of the event in order to elevate it and bring the experience to the next level.

Hannah thrives on the unique challenges that each event presents and does whatever it takes to strategize, organize, and execute to overcome these challenges. She is energized by the excitement, business, and unique character of events. Living in her strengths is extremely important to her in her everyday life, and she feels blessed to have found a career that allows her to do this every day.

When she is not working on the next big event, you will find Hannah spending time with her husband, Dana, and their kids, Titus and Chapel. Her happy place is anytime spent on the lake, camping, or biking. When the winter keeps her indoors, she spends hours putting together puzzles, watching movies, and enjoying copious amounts of apple cider and tea.

Tanya believes in being the change you want to see in the world. She partners with clients to bring nonprofits' missions to life. By combining strategy and powerful storytelling, Tanya helps create experiences that connect people, strengthen communities, and inspire action.

She has helped organizations fulfill their missions for nearly 10 years. Tanya specializes in creating events that deepen relationships and reach fundraising goals. She has planned and produced a myriad of over 100 successful events, all grounded in her expertise in marketing, fundraising, and engagement. She does this work because she strives to elevate voices, perspectives, and experiences that reflect the beauty and diversity of our communities.

Adam Hausman is a co-founder of RSVPify, an event management software platform based in Chicago. He works primarily in digital and growth marketing for the company, helping to connect fundraising organizations with event software tools to maximize donor attendance and host successful engagement and outreach events.

Casey joined the NMBL team after serving as the Director of Visitor Services and New Business Development at the National Underground Railroad Freedom Center, she has worked with her events team to book new corporate and private events resulting in a 50% increase in earned income revenue.  Most recently, she led a team to welcome back visitors to the Freedom Center in a safe and effective manner while increasing membership renewal rates. She works to engage the public as they learn about the history of our country through the lens of freedom. Previously, she has taken a leadership role with the Gateway Arch Park Foundation managing public and private events on the Gateway Arch grounds as well as in city parks.  She worked to create welcoming events for the St. Louis community to attend and experience all that downtown St. Louis has to offer. Events such as yoga and bootcamp that are part of the Health and initiative in Kiener Plaza saw large growth during her time. It is helpful that she has a passion for health and wellness as a fitness coach herself, teaching kickboxing, cycling, and yoga after work.  

Prior to that, she was the Director of Earned Income and Operations for the National Blues Museum from 2015 to 2018, helping to establish and open the museum in April 2016. She was a part of the team that created the brand strategy for the museum and the structure for the gift shop as part of the new museum.  Her crossover event with those two organizations, the National Blues Museum and the Gateway Arch Park Foundation, was a weekly live Blues music concert series in August on the riverfront called Blues at the Arch. The event created support for downtown businesses while bringing amazing live music with a historical context to a large diverse crowd. 

Casey’s work has led her to manage many different projects in the museum industry, from event development and donor relationships to more recently establishing protocols and safe visitor experience management techniques for COVID-19 procedures at the National Underground Railroad Freedom Center.