Strategically Minded: Best Practices for Nonprofit Strategic Planning

Sheri Chaney Jones is the founder and president of SureImpact. A researcher and expert in social impact measurement, Sheri believes in data, metrics, and accountability. She is a thought leader on public sector evaluation and applied organizational research. She is the author of Impact & Excellence: Data-Driven Strategies for Aligning Mission, Culture, and Performance in Nonprofit and Government Organizations (Jossey Bass, 2014). Sheri is passionate about women’s equity and the advancement of girls. She is the Columbus Chapter President of the National Association of Women Business Owners and a Commissioner for the Columbus.

Patrick is dedicated to excellence in leadership and operations within the nonprofit community. Prior to joining the CSR team and founding PSL Consultants, Patrick worked in the nonprofit cultural organization world. In his more than 25 years crisscrossing the country in leadership roles at varied institutions, he has learned the myriad ways diverse institutions can serve the needs of the public in balance with their unique missions. Known as a creator of solutions, he has delighted in the opportunity to learn about the challenges each institution faces and work collaboratively with the board, staff, volunteers, and community to develop and implement strategic and operational plans to further realize its potential. In this time, he developed expertise in fundraising, board development, program creation, and organizational change. He has served on the Board of Directors for the American Public Gardens Association and is a Peer Reviewer for the Accreditation Program for the American Alliance of Museums. He is a BoardSource Certified Nonprofit Board Consultant.

Brooke is a lawyer turned nonprofit founder turned impact strategist and coach. She's an unapologetic strategy geek, 100% Virgo & INFJ, self-professed template queen, and unabashed believer in the power of abundance to help us create true, positive impact in our world.

Rob is a nonprofit executive professional with over 29 years of experience in leading and building nonprofit organizations. He is a sought-after speaker and seminar facilitator, and he founded and hosts the “Nonprofit Leadership Podcast”. Rob is a member of and contributor for the Forbes Nonprofit Council. He was invited to be part of Harvard Business School’s “Young American Leaders Program” in 2021. Rob also serves on the Utah Advisory Committee for the US Global Leadership Coalition. He serves on the Park City Chamber of Commerce, has chaired the MLK Jr. Commission for Human Rights for the State of Utah and served as the Chair of the Utah Nonprofit Association’s Board. Rob was also recognized as a “Hometown Hero” by Salt Lake Magazine.

Since 2010, Rob has served as the Executive Director of CCPC, a humanitarian and community-focused nonprofit organization with a bold vision to serve as a leading networker of community services.